It doesn’t pay to mess with nuns.
Blue Cross and Blue Shield Association seems to think Sisters of Charity of Leavenworth Health System (SCL Health) is infringing its trademark.
The faith-based health provider has used the cross symbol to denote its Christian heritage for decades.
Since 1976, its trademark has consisted of a heart superimposed on a cross. In 2014, it updated the logo to include a splash of blue and duly filed an application with the Patent and Trademark Office.