Nicholas Segura http://kcur.org en Multicultural Marketing http://kcur.org/post/multicultural-marketing <p><font face="Verdana" size="2"><font size="2"><font size="2"><font face="Verdana">&nbsp;The U.S. has long been known as a melting pot of different races and cultures. But the diversity within our country isn&rsquo;t always reflected in the TV commercials, billboards, and other forms of advertising that are ubiquitous. Hispanic people represent more than 10% of the population in the U.S. But according to our guest <b>Nicholas Segura</b>, only about 5% of advertising spending targets the Hispanic market.<br /><br /><b>GUEST:</b></font></font></font></font> Tue, 06 Dec 2011 06:00:00 +0000 Andrea Silenzi & Jabulani Leffall 8565 at http://kcur.org Multicultural Marketing