advertising http://kcur.org en Examining The Real 'Mad Men' http://kcur.org/post/examining-real-mad-men <p>"Mad Men" might be a fictional television drama, but the kinds of ad men it portrays were real.&nbsp;</p><p>Up to a point, according to George Lois.</p><p><span style="line-height: 1.5;">In the second part of Monday's </span><a href="http://kcur.org/programs/date" style="line-height: 1.5;"><em>Up to Date</em></a><span style="line-height: 1.5;">, Steve </span>Kraske<span style="line-height: 1.5;"> talks with George Lois, perhaps best known for his work on Esquire covers from 1962 to 1972. We talk about his contentious campaigns and allegations of plagiarism.</span></p> Mon, 24 Feb 2014 17:46:26 +0000 Steve Kraske & Beth Lipoff 51736 at http://kcur.org Examining The Real 'Mad Men' Super Bowl XLVIII: The Advertisement Showdown http://kcur.org/post/super-bowl-xlviii-advertisement-showdown <p></p><p>Some watch the Super Bowl for the football. Others watch it for the multi-million dollar advertisements. Today we talk about the iconic cultural symbols presented in between the action on the field. Which ads resonated with audiences<span style="line-height: 1.5;">&nbsp;and which missed the mark?</span></p><p><strong><span style="line-height: 1.5;">Guests:</span></strong></p> Tue, 04 Feb 2014 16:21:09 +0000 Susan B. Wilson, Matthew Long-Middleton & Kate Baxendale 50718 at http://kcur.org Smoke And Meers Advertising http://kcur.org/post/smoke-and-meers-advertising <p>The advertising industry is in flux. This business faces just as many uncertainties as any other sector of the economy with changing consumer attitudes and an increasingly fragmented media landscape. Tue, 31 Jul 2012 15:11:57 +0000 Tomeka Weatherspoon, Andrea Silenzi & Jabulani Leffall 21914 at http://kcur.org Smoke And Meers Advertising Council Revises Billboard Laws http://kcur.org/post/council-revises-billboard-laws <p>The city council revised Kansas City&#39;s billboard restrictions yesterday. The changes will allow billboard companies to move a billboard a short distance rather than have it torn down if it is condemned for a public works project.</p><p> Fri, 20 Jul 2012 12:50:06 +0000 Steve Bell 21360 at http://kcur.org Council Revises Billboard Laws Building A Brand Like 'Trader Joe's' http://kcur.org/post/building-brand-trader-joes <p><strong>Running low on Two Buck Chuck?</strong> If so, it may be time for a <strong><a href="http://traderjoes.com" target="_blank">Trader Joe&rsquo;s</a></strong> run.</p><p> Mon, 18 Jun 2012 22:22:16 +0000 Stephen Steigman & Steve Kraske 19601 at http://kcur.org Building A Brand Like 'Trader Joe's' Top Of The Morning News: Thursday, June 14, 2012 http://kcur.org/post/top-morning-news-thursday-june-14-2012 <p>Kansas City Council looks at changes to billboard regulations, and a new scam hits Missouri cell phones.&nbsp; It&rsquo;s a daily digest of headlines from KCUR.</p><p> Thu, 14 Jun 2012 15:13:03 +0000 Maria Carter 19363 at http://kcur.org The Best Superbowl Ads Of 2012 http://kcur.org/post/best-superbowl-ads-2012 <p>On this episode of <a href="http://kcur.org/programs/centralstandard"><em><strong>Central Standard</strong></em></a>, let&rsquo;s review the winners and losers in the big game of marketing.</p><p>The Super Bowl is over, and now it&rsquo;s that special time of year. A time when you can turn on the tube and catch early season golf, meaningless regular season NHL, NBA, early NASCAR and the X-Games. Before we enter the 60-day deep winter doldrums for sports fans, let&#39;s delay the suffering a bit with a Superbowl postgame show, where we recap, yes, the commercials.</p> Mon, 06 Feb 2012 15:56:15 +0000 Andrea Silenzi & Jabulani Leffall 12011 at http://kcur.org The Best Superbowl Ads Of 2012